Selected Projects

I’ve been lucky to have been part of Mamamia’s podcasting journey from its beginning in 2014 until I went on maternity leave in 2023. Over those years, I wore many hats — Producer, Executive Producer, Managing Producer — and from 2020 to 2024, I was Head of Podcasts.

​

I worked on some of Mamamia’s biggest shows, like Mamamia Out Loud as the Executive Producer, and I helped launch No Filter as its first EP. I also got to create and launch a bunch of branded podcasts for some incredible partners, like The Split for Westpac, How To Build A Human for Lego, and The Delivery Room for Elevit.

​

In total, I helped launch 38 podcasts, led a team of 12 amazing producers, and oversaw Mamamia’s live podcast events. It was an incredible ride, and I loved every moment of helping bring stories to life and connecting with audiences.

I teamed up with The Wiggles, ARN, and Mylk Media to bring Wiggle Talk to life — a podcast for parents, hosted by the Wiggles themselves. I helped shape the entire concept, from creating the segments and structuring the episodes to crafting the sound and overall feel of the show. I also produced the first 10 episodes, helping set the tone for a fun, insightful, and relatable podcast that resonated with parents and Wiggle fans alike.

​

The hard work paid off — Wiggle Talk hit the #1 spot on the Apple Podcasts Kids & Family charts.

I collaborated with Sophie Walker on a growth strategy for her award-winning podcast, Australian Birth Stories. I developed a comprehensive plan to help monetise her back catalogue and integrate more video content into her social media promotions, enhancing audience engagement and expanding revenue opportunities.

After developing a content strategy for Stellar Magazine’s podcast, Something To Talk About, I am now the Executive Producer of the show. I edit the content, manage the social media promotion, and work closely with the editorial team to ensure each episode is released smoothly and engages the audience effectively.

I developed a comprehensive growth and content strategy for Adore Beauty’s podcast, BeautyIQ Uncensored. This involved a full content audit, restructuring episodes with fresh segments, and setting a broader creative direction to expand the show’s reach and appeal.

I’m a guest lecturer in the podcast department at the Australian Film Television & Radio School (AFTRS), where I specialise in branded podcasts, podcast marketing, and growth strategies. I help the next generation of podcasters understand how to create, promote, and scale successful shows in today’s dynamic audio landscape.

After developing a strategic growth plan for Motherland, I joined the team as an audio producer, overseeing the weekly editing and ensuring each episode delivers a seamless and engaging listening experience.